Fall Is Here, Is Your Seasonal Business Ready?

Ideas To Maximize Business Performance As The Seasons Change.

It’s that time of year again, the leaves are changing color and there is a crispness in the air! With every seasonal change, there are thousands of businesses that see spikes or lulls in customer activity.

From landscaping and snow removal to tax preparation and surf lessons, all of these businesses see changes to cash flow throughout the year depending on the season and therefore need to prepare for the slow times. Below are some ideas to maximize your revenues during the slower seasons.

1) List Your Expenses

It is easy to skip or forget one of the simplest, yet most effective, strategies to manage your cash flow and that is listing your expenses. Every business owner should have a place where you record who you owe, how much, and when it is due. Having this type of reference sheet will save you frustration down the road and allows you to quickly evaluate your expenses vs. revenue.

In addition to giving you insight to what needs to be paid regularly, this sheet can help you plan for the unexpected expenses that always seem to appear at the most inconvenient times!

​We rarely anticipate a car breakdown, sudden changes in life circumstances, or the family dog finding the halloween candy bowl and needing to visit the vet. The same goes for your business and having cash set aside is the best way to be proactive for these situations.

2) Have You Applied For A Line Of Credit?

A business line of credit or business loan may be a great choice if you do not have reserves built up or do not want to tie them up in your new marketing plan or equipment purchase.

By having access to the cash you need, when you need it, you can continue business growth and development without dipping into your reserves or personal funds.

Applying for a business line of credit or loan is simple at Small Business Capital U.S., contact us today to get started!

3) Holiday Offers and Promotions.

Do not let the opportunity to market during the holiday seasons pass you by! Many people are inclined to spend more money and try new things during the holiday seasons.

By having offers and promotions tailored to holidays year-round, you increase the probability of attracting new customers or renewing business from prior customers. Your promotions should be aimed at not only increasing traffic to your business, but also setting the customer up for repeat business moving forward. This is a prime opportunity to engage your customer base and make a lasting impression that separates you from the competition.

4) Start Creating Performance Projections Based On Trends.

It is a good habit to start creating projections based upon your industry and business trends. At minimum, this will give you a deeper understanding of your market and where you stand in it.

You can create performance goals and bottom lines by looking at historic business/industry performance over specific time periods and then tailor your business plan to include these spikes and lulls. Having data readily available can help you decide what direction to move in when it comes to expansion, growth, contracts, and opportunities.

Creating these reports does not have to be cumbersome either! Just pick a format such as a spreadsheet, word document, or an old notebook from home and start inputting your data. Once it’s done the first time, maintenance can be quick and easy!

5) Ask For Help!

There is never a bad time to ask for help when you are unsure about something and there are now more options than ever for getting assistance! You can attend events and seminars, take online classes, use professional services, use online professional forums, and even consult sources like Youtube and Wikihow. Information has never been so readily available and much of it is accessible from your smartphone! If there is one piece of advice we can offer, is to be proactive and explore all possibilities.

Regardless of your business industry, you will eventually experience changes from season to season. Now is the time to take action and ensure your company’s success a growth during the fall season. Please, give us a call at 800-681-0834 or click the button below to get started on taking the next steps towards your business goals!

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